Gariele Wright, brand strategist for travel and wellness businesses

I'm Gariele, the brand strategist who's here to elevate your growing business.

I know what it's like to grow a passion project from the ground up. Before becoming a brand strategist, I was the founder of a leading adventure community that grew to over 100K members.

Over the last decade, I've been chasing my passion for creating impactful brands. I've created countless custom brands & websites for adventure, travel and wellness businesses.

Now, I'm here to help passionate business owners (like you!) grow the business of your dreams with a brand strategy designed to attract your ideal clients.

If you're looking for an experienced brand strategist to help you stand out, you're in the right place.

Kind Words

We found Gariele and knew immediately we could trust her to execute our brand vision! Gariele took our existing brand and gave it a much needed makeover.

- The Lovers Passport, travel content creators

We'd be a perfect fit if...


You identify as a small business owner or service provider who wants to elevate your client experience and online presence.


You are ready to sit back, relax, and be virtually hands-off during your project. As your brand strategist, I'll guide the entire project with ease.


You understand that design is more than pixels. You're ready to invest in a brand strategist who prioritizes your goals & ideal clients first.

Elevate your brand

It's time for you to *finally* feel proud of a brand strategy that represents your business and attracts your dream clients.